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Building a Successful Fractional Career: Insights from an Account-Based Marketing Specialist
May 20, 2025
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5 min read

Building a Successful Fractional Career: Insights from an Account-Based Marketing Specialist

Learn how a successful fractional CMO built her practice after corporate redundancy. Discover effective pricing strategies, client red flags, marketing tactics, and mindset shifts for independent consultants. Gain insights on specialization, personal branding, and building a thriving fractional career in this practical guide for consultants.
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The Fractional CMO Advantage: Marketing Strategies for Independent Consultants
Fractional

The Fractional CMO Advantage: Marketing Strategies for Independent Consultants

Discover how fractional CMO Margarita built a successful consulting business through personal branding, content repurposing, and strategic networking. Learn key B2B marketing tactics, regional differences between US and LATAM markets, and the unique advantages of the fractional executive model for independent consultants seeking growth and work-life balance.

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Content Strategy for B2B: Insights from a Fractional CMO's Journey
Fractional

Content Strategy for B2B: Insights from a Fractional CMO's Journey

Discover key B2B content strategy insights from Fractional CMO Arnaud Thierry. Learn why quality trumps quantity, execution beats strategy, platform diversification matters, and how founders should approach personal vs. business content marketing for maximum impact and credibility in the B2B space.

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Independent, but Invisible?
Coach / Mentor

Independent, but Invisible?

Independent but invisible? Learn how to build visibility as a consultant, without becoming someone you’re not. It starts with your story.

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Fear, Sadness and Anger: Key Emotions in Future Design
Consultant

Fear, Sadness and Anger: Key Emotions in Future Design

Fear, sadness, and anger are often seen as negative emotions, but they play a crucial role in innovation and Future Design. Discover how embracing them can lead to more human, realistic, and transformative solutions.

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Modern Leadership: Beyond a Trend

Modern Leadership: Beyond a Trend

Discover why modern leadership goes beyond authority, embracing failure as a path to innovation and resilience. Learn how agile practices empower organizations to thrive

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Maximize Your Productivity: Top Tools for Independent Consultants
Consultant

Maximize Your Productivity: Top Tools for Independent Consultants

Discover the best productivity tools for independent consultants. Explore detailed descriptions and examples of how tools like Notion, Miro, Zapier, and more can streamline workflows, enhance project management, and drive results.

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