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What We Learned About Stakeholder Influence from Federico Giusti
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How Does a Fractional CMO Differ from a Full-Time CMO?
Discover the key differences between a fractional CMO and a full-time CMO to make the best decision for your business. Learn how each role impacts commitment, cost, and involvement, and explore the benefits of fractional leadership for startups and growing companies versus the long-term value of a full-time executive.
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What is a CMO? Key Responsibilities and Skills of a Chief Marketing Officer
Learn about the role of a Chief Marketing Officer (CMO) and why it’s crucial for business success. This article explores the CMO's responsibilities, from strategic planning and brand management to data-driven marketing and team leadership. Discover the essential skills needed to excel in this executive position and how the CMO aligns marketing efforts with broader business goals to drive growth and profitability.
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9 Key Strategies for Consultants to Grow and Succeed
This article explores actionable steps to foster growth and elevate your consulting practice, with insights and practical examples along the way.
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Annamaria Pino’s Journey: Consulting, Entrepreneurship and Career Development
In this episode of Landa Talks, Annamaria Pino shares her transition into consulting, her unique multicultural background, and the strategic methods she has developed along her path to success.
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Scaling Your Fractional Consulting Business: Practical Tips for Fractional Executives
Get practical strategies for scaling your fractional consulting business. From bundling key services and outsourcing tasks to gradually raising rates, these tips help optimize time and maximize impact. This article also covers advanced strategies like delegating critical functions and carefully leveraging equity compensation, guiding fractional consultants toward sustainable growth in their businesses.
Karina Mikhli’s Journey: From Teacher to Leader in Fractional Work
In episode 16 of Landa Talks, Karina Mikhli shares her inspiring career journey, from her early days in education to becoming a sought-after fractional consultant. Her broad experience in automation, process optimization, and flexible consulting roles offers valuable insights for those exploring fractional work.
